Music Mag Draft : FrontPage

This is a draft of my music magazine that i will create later on. the color scheme of the page will be red, black, white & yellow. The masthead will be kept in it ideal place, which is the left third of the front page. The selling line will be at the top of the magazine on top of a highlighted background to make it stand out. The cover lines will be aligned at both sides of the page, but the main cover line will be positioned across the chest of the artist in the main image. The main cover line will in red and black colors, outlined with a white stroke around it. The dateline will be placed on top of the main cover line but will be left in white font but will have an outer, dissolving glow of maybe white or red. Underneath the main cover line At the bottom right hand corner will be the position of the bar code and above that will be the price of the magazine. At the bottom of the magazine is the name of the website for the magazine, this will be in yellow or white colors so that it can still be spotted by readers.

Music Mag Draft: Contents

 

This is my draft for my contents page. A smaller version masthead appears again in the left-hand corner of the page slightly tilted. The title of the page "Contents" will be placed at the top right-hand side and adjacent to it will be the dateline. The background behind the title and the dateline will be dark red or black. The blank space below will be left blank so that the content will be easy to read. The content of the magazine will be categorized into 3 different parts; features, specials and extras. The extras will be positioned at the bottom right-hand corner of the page. I will add three photographs to the content page to give a sneak-peak to the rest of the magazine. a reminder of the selling-line will be shown at the bottom left-hand corner of the page.   .    

  

Music Mag Draft : Doublepage Spread

 

My Photography Equipment

Canon EOS 40D Camera

10.1 megapixel APS-C CMOS sensor

DIGIC III processor

3.0 inch LCD Monitor

14-bit Processor

Live View Mode

Wide 9 point AF (all points are cross-type with the centre point having an additional f/2.8 sensitive cross-type sensor placed diagonally)

Selectable AF and metering modes

Built in Flash

EOS Integrated Cleaning System

ISO 100-1600 (3200 with custom function)

Continuous Drive up to 6.5frame/s (75 images (JPEG), 17 images (RAW))

Canon EF/EF-S Lenses

Canon EX Speedlites

PAL/NTSC video output

File Formats include: JPEG, RAW, sRAW (both RAW formats are 14-bit)

RAW & JPEG simultaneous recording

USB 2.0 computer interface

BP-511/BP-511A or BP-512/BP-514 Battery Types (BP-511A battery supplied)

Approx Weight 0.740 kg

Bowens Gemini Esprit Flash

Max Power	500Ws
Guide No. (m/100 ISO)	85
Recycle Time to full power	1.3 Secs
Flash Duration to t=0.5	1/900 Sec
Flash Power Range	5 stops
Flash Power Variation	15Ws - 500Ws
Power control	Stop & Tenth Dials
Replaceable Flash Tube	BW2032 UV BW2030 Clear
Modelling Lamp	250W Halostar
Model Lamp Variability	Full Proportional User Defined Off
Colour Temperature	5600K ±300K
Voltage Stabilization	±0.5%
Lamp Saver	Yes
Auto Dump	Yes
Flash Inhibit Circuit	Yes
Ready Light Indication	@100% charge
Audible Recharge Confirmation	Yes
Reflector Mount	'S'-Type
Operating Voltage	190-250V 60Hz
Sync Voltage	5V
Built-in Slave Cell	Yes
Switchable Slave Cell	Yes
Circuit Protection	Yes 5A(F) Fuse
EM Noise Suppression	Yes
Plug-in radio trigger	Optional
Travelpak Compatible	Yes
Width	170mm
Length	380mm
Height	133mm
Weight	3.4kg

Bowens Radio Trigger

This multifunctional device can be used to trigger flash units, film and digital cameras and light meters up to 100m. Because it uses radio transmission, rather than IR, it allows for triggering around corners, through walls and is not affected by high ambient light situations.

60cm Soft Box

60cm Softbox with white interior is the perfect solution for obtaining soft, diffused lighting. Its rigid body construction and colour-tested removable diffusion panel provide quality results. Rods are constructed from a high carbon stainless steel. The rounded fitted collar is made of heat resistant material and minimizes light loss. The white interior allows for a high light output but slightly softer than the silver version and the removable interior baffle allows for extra control and flexibility. Adapter Ring sold separately. For use with lights up to 1000w.

Type: Softbox
Use with: Most flash heads via Adapter Rings
Weight: 900g

Circular Reflector

Textual Analysis For Music Magazine Contents Page

This is a contents page created by a music magazine “Vibe”, the main image of the content page is a celebrity by the name of “Amber Rose”, who is known through affiliating with another famous celebrity, “Kanye West”, who is a well-known artist in the hip-hop industry. By taking genre-related pictures, this should help me attract the correct type of target audience I desire. The “Vibe magazine contents page has started off with a low key lighting image with a spotlight going over her face, this may have been done to enhance the awareness of the famous celeb.  Also, the rest of the image is darker, which makes it easier to recognise the famous celeb. The costume that Amber Rose is wearing connotes wealth, as the fur coat and necklace/medallion she is wearing represents a lot of money since they must have cost a lot to purchase.

The top left corner had the magazine logo placed there, along with the website name for the magazine. The layout of the magazine makes viewers focus more on the celebrity, rather than the actual contents. The contents are in small san-serif fonts and take up about 1/3 of the entire page, which are aligned on the left-hand side of the page in white font. The first heading on the page reads “Departments”, which declares the other sections in the magazine, which are listed underneath it. The “Departments” heading is in a larger bold, white font compared to the rest of the page, this shows its purpose as the heading for the rest of the context below.

  

The purpose of this layout is to capture the audience’s attention with the image of a famous celebrity (Amber Rose). The light font on a dark background has made the reader’s job easier, as the font can be read clearly. The small images next to the sub-headings are colour-coordinated with the page numbers, this colour scheme helps to add some sort of colour to the dull image. This magazine has approximately 120 pages in this issue. Underneath the sub-headings is information about the page with the names of celebrities that are very famous, strangely enough the fonts are not in a bold font, which makes this hard for the readers to notice the full content of the magazine.

In conclusion, the content page can be improved by creating actual awareness of the content by increasing the size of the content information or having the text bold. The layout of the magazine is very efficient for attracting reader’s attention to the image. The image of Amber Rose helps me to widen the variety of the type of people that I can put on a music magazine, where it’s not just the artists, but some people who are affiliated with the music artists of that genre i.e. hip-hop. Also it was noticeable that there was only one picture on the content page, an increase of images of different music artists and associated can also be advised for improvement.

Music Magazine Conversations

Conversation 1
12:06am

do you read music mags?

12:06am

yh...

12:07

 What makes you pick up a magazine?

12:08
erm.. I guess the pics on the front page

12:11am

.. Would you want related or unrelated ads ?

12:11am

Related 

12:12am

Would you like to know about the new artists or old hip-hop artists? ..Or both 

12:12am

Both

12:13am

would you like the magazine to have a dark heavy theme or a lighter kind of theme?

12:14am

Light...white background with various artists on it and the title in front of them

12:14am

Alright so, would you prefer to hear more about the lifestyle or music of the music artists?

12:16am

Music of the artist...i don’t care about their lifestyle... I don’t want to live like them  

12:16am

Okay, but would you still want to hear about their interviews?

12:20am

yh 

12:20am

How about free things from the magazine?

12:20am

Yeah!!

12:21am

What kind of free stuff would you want?

12:23am

yhhh a picture of music artists

Conversation 2

12:08am

Hey!

12:08am

Gabs!

12:08am

Let me ask you something… do you read magazines?

12:09am

Not much... 

12:09am

You see for music magazines yeah... what attracts your attention to them?

12:20am

It’s the pictures that I look at. 

12:21am

Kk

12:22am

As a reader would you like related or unrelated adverts to the magazine?

12:24am

Related

Its more appealing and makes more sense to people of my race and age group

12:25am

Kk... Would you like to know about new or old artists.. Or both? 

12:27am

Both

But not that gossip nonsense

12:28am

Cool...  would you like the mag to be dark/heavy themed or lighter?

12:29am

Lighter

12:31am

Would you like to know more about some artist’s lifestyle or the music 

12:34am

Both really, majority of music is about the lifestyle

12:37am

Would you want to hear about interviews too ?

12:38am

Yeah.. Especially the ones were the artist really open up to the public

12:39am

oh right ..

 Would you want freebies from the mag?

12:50am

Umm depends

12:50am

On?

12:50am

What the free stuff is

12:51am

What would you like it to be?

12:51am

lip gloss

Headphones

12:57am

good

thanks

Conversation 3
1:12am

Remi ! do you read magazines?

1:13am

Yeah 

1:14am

:D

 what attracts you to a magazine?

1:14am

 The words and images they have 

1:15am

Cool...

Would you prefer image... Text or both?

1:15am

Both

1:20am

Would you like the magazine to contain related to unrelated adverts?

1:21am

A bit of both

Any more

1:23am

do you want to know about new artists , old 1z or both ?

1:25am

Both

1:26am

type of theme for the magazine: .. dark/ heavy .. or light ?

1:29am

Bit of both depends what the article is about

1:29am

would you like to know more about the music that they make or the lifestyles they live ?

1:31am

Both

1:33am

Want to know bout interviews?

1:33am

Yeah

1:34am

Do you want freebies from magazines? If yes what?

1:34am

Yes

Vouchers, music, posters stuff like that

Conversation 4

1:28pm

Anna i got sum questions 4 you 

1:29pm

go on

1:31pm

do you read magazines?

1:34pm

i don’t usually read magazines

1:36pm

Okay but what would interest you into reading a magazine?

1:42pm

What would attract me to a magazine would be colors and pictures

1:43pm

Would you like mostly pictures, text .. or both evenly?

1:44pm

Both

1:45pm

Would you like related adverts to the magazine or unrelated adverts?

1:46pm

Ermm i wouldn’t mind but i think i would like unrelated

1:47pm

Would you want to know bout old artists new... or both?

1:47pm

Both

1:49pm

Theme of the mag: dark/ heavy.. or light?

1:50pm

Dark/heavy

1:51pm

Want to know more about the lifestyle or actual music of the artists?

1:54pm

A combination of both

1:55pm

Want to hear about interviews?

1:55pm

Yeahh

1:55pm

Want freebies?

1:56pm

Yeah

1:56pm

Like what?

2:00pm

Ermmm like discount codes

2:00pm

Nice to know .. thanks

Conversation 5

12:53pm
do you read magazines??

12:54pm

sometimes 

12:55pm

ok.. What attracts you 2 a music magazine?

12:56pm

I like music, so it depends on the type of music it has.. and the images. So basically the content and images really ..

12:56pm

..  so what would you like to see more of? Text... Images or both

12:57pm

images are better

12:57pm

okay, but for adverts on the magazine... Would you prefer them to be related or unrelated to the magazine content?

12:58pm

related, what’s the point for irrelevant stuff..

 
1:00pm

Fair enough, so who would you to know about more? New artists... old artists or both 

1:01pm

some info bout ermm ... the new upcoming artists really.. no old artists! 

1:02pm

What about the theme for the mag.. dark & heavy or something abit lighter..

1:03pm

I say both so I don’t get too boring..

1:04pm

That’s true.. so what about the artists themselves? .. do you want to hear mostly about their music or their lifestyles?

1:05pm

their lifestyles because its kind of interesting finding out about the own interests and stuff like that.

1:06pm

So would you want interviews to be included in the mag then?

1:06pm

Obviously!

1:07pm

Okay then ! would you like free things with the magazine ? and what would you want if you did ??

1:08pm

Free stuff would be great though … I’d probably want posters with music artists on them

Profiling My Audience

This is a website called "xxlmag.com", also has a real magazine issued per month. This website has the type of genre if want to put into my music magazine, which is hip-hop. The advertisement on this website clearly shows that it is based on hip-hop because the person in the advertisement at the top of the website is in fact a hip-hop artist himself.  For that reason, it is obvious to realize the target audience of both the magazine and the website are people that listen to hip-hop music. For my own magazine, I may need to add advertisements that are related to the genre of music, in which other hip-hop artists have taken part in. The advertisements should be broad, whether it is about film, music or general news, the main thing is that it must be something that the hip-hop artist is heavily involved with. 

The magazine also advertises the latest news that goes on in the hip-hop music industry. It mentions things about the hip-hop artists, like what they have done, what they are doing and also, what they are planning to do. I may have to find out exclusive content or just regular news about the music artists, in order to get the correct type of target audience I intend on getting. By using the internet, finding news about the hip-hop artists can be done efficiently.

By the look of the images shown, it looks like a magazine that is more for men. The target audience I want to gain is an audience that is interested in hip-hop, no matter what their gender is. In order for this to be achieved, it needs gender balancing meaning that on my magazine I shall put some images and news about women along with men, in order to get the magazine to appeal to more people of both sexes, rather than the magazine being appealing to just the male side. This should help the magazine to appeal to both sexes and hopefully a broader range of people that are interested in the music genre.